{"id":4035,"date":"2021-03-01T10:28:47","date_gmt":"2021-03-01T10:28:47","guid":{"rendered":"https:\/\/sundaysseltzer.com\/?p=4035"},"modified":"2022-05-23T10:14:24","modified_gmt":"2022-05-23T10:14:24","slug":"female-entrepreneur-switzerland","status":"publish","type":"post","link":"https:\/\/sundaysseltzer.com\/fr\/femme-entrepreneur-suisse\/","title":{"rendered":"Crack le code de l'entreprenariat f\u00e9minin"},"content":{"rendered":"

Une entreprise bas\u00e9e en Suisse choisit de remettre en question le statu quo dans un secteur traditionnellement domin\u00e9 par les hommes.\u00a0\u00a0<\/span><\/i><\/p>\n

Sundays Hard Seltzer est une marque de boissons ind\u00e9pendante fond\u00e9e et dirig\u00e9e par une femme avec pour mission de changer la fa\u00e7on dont la Suisse boit. L\u2019entreprise se concentre sur le d\u00e9veloppement d'une eau p\u00e9tillante alcoolis\u00e9e d\u00e9licieuse et l\u00e9g\u00e8rement aromatis\u00e9e et qui respecte ses valeurs fondamentales de responsabilit\u00e9, de durabilit\u00e9 et de vie saine.\u00a0<\/strong><\/em><\/p>\n

 <\/p>\n

#ChooseToChallenge, le th\u00e8me de la 46e Journ\u00e9e internationale de la femme, c\u00e9l\u00e8bre les r\u00e9alisations et la visibilit\u00e9 accrue des femmes tout en d\u00e9non\u00e7ant les in\u00e9galit\u00e9s.\u00a0<\/span><\/p>\n

 <\/p>\n

\u00abL'industrie des boissons et la gastronomie en g\u00e9n\u00e9ral sont historiquement centr\u00e9es sur les hommes\u00bb, d\u00e9clare Katy Lee, cofondatrice et PDG de Sundays. \u00abAvec Sundays Hard Seltzer, nous apportons une nouvelle perspective dans les rayons des boissons alcoolis\u00e9es, en mettant l'accent sur la cr\u00e9ation d\u2019une boisson alcoolis\u00e9e naturelle, fun et rafra\u00eechissante qui soutient une indulgence saine.<\/p>\n

 <\/p>\n

\u00abEn tant que marque suisse dirig\u00e9e par des femmes, la c\u00e9l\u00e9bration des r\u00e9alisations des femmes rev\u00eat une importance encore plus grande pour nous en 2021, alors que la Suisse c\u00e9l\u00e8bre le 50e anniversaire de l'obtention du droit de vote par les femmes\u00bb, poursuit Katy.\u00a0\u00a0\u00a0<\/span><\/p>\n

 <\/p>\n

\"HardCon\u00e7u consciemment\u00a0<\/b><\/h2>\n

D\u00e8s le d\u00e9part, il \u00e9tait important pour l'\u00e9quipe de Sundays Hard Seltzer de cr\u00e9er un produit qu'ils voudraient boire, un produit qui n'existait pas encore sur le march\u00e9 suisse. Il \u00e9tait \u00e9galement essentiel pour eux de cr\u00e9er une boisson qui ait un attrait de masse, car les consommateurs masculins repr\u00e9sentent 50% du march\u00e9 mondial des hard seltzer, bouleversant les perceptions de genre de cette boisson.<\/span><\/p>\n

 <\/p>\n

Katy ajoute:\u00a0<\/span><\/p>\n

\u00abNotre objectif est de cr\u00e9er des boissons de haute qualit\u00e9 dont nous sommes fiers. Pour nous, cela signifiait produire localement, en utilisant uniquement des ingr\u00e9dients simples et naturels et en soutenant notre communaut\u00e9 gr\u00e2ce \u00e0 notre participation \u00e0 des initiatives d'eau propre, \u00e0 la compensation des \u00e9missions carbone et \u00e0 notre travail pour produire dans des conteneurs enti\u00e8rement recycl\u00e9s.<\/span><\/p>\n

 <\/p>\n

En d\u00e9veloppant un hard seltzer qui refl\u00e8te ses valeurs, Katy et l'\u00e9quipe du Sundays ont r\u00e9ussi \u00e0 apporter quelque chose de compl\u00e8tement diff\u00e9rent sur le march\u00e9 suisse des boissons alcoolis\u00e9es.<\/span><\/p>\n

 <\/p>\n

\u00abNaviguer dans l'industrie des boissons suisse s'est av\u00e9r\u00e9 difficile\u00bb, remarque Katy, \u00abmais en restant fid\u00e8les \u00e0 nous-m\u00eames et \u00e0 nos valeurs fondamentales, nous avons r\u00e9ussi \u00e0 nous diff\u00e9rencier et \u00e0 cr\u00e9er avec succ\u00e8s une marque dont nous sommes fiers.\u00bb<\/span><\/p>\n

 <\/p>\n

Journ\u00e9e internationale de la femme<\/b><\/h2>\n

Cette Journ\u00e9e internationale de la femme, Sundays Hard Seltzer est fi\u00e8re de c\u00e9l\u00e9brer les femmes entrepreneurs qui participent au changement global, et soutient le mouvement pour l'\u00e9galit\u00e9 des sexes, l'\u00e9galit\u00e9 de r\u00e9mun\u00e9ration, le partage \u00e9gal des soins non r\u00e9mun\u00e9r\u00e9s et du travail domestique, et la fin de toutes les formes de violence contre les femmes et filles.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

A Swiss based company is choosing to challenge the status quo in a traditionally male dominated industry.\u00a0\u00a0 Sundays Hard Seltzer is a woman founded and led independent beverage brand with the mission of changing the way Switzerland drinks. The company is focused on developing delicious, lightly flavored alcoholic sparkling water while holding strong to their […]<\/p>\n","protected":false},"author":6,"featured_media":4049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[118],"tags":[],"class_list":["post-4035","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\n","aioseo_head_json":{"title":"Crack le code de l'entreprenariat f\u00e9minin -Sundays Hard Seltzer","description":"Sundays Hard Seltzer est une marque de boissons ind\u00e9pendante fond\u00e9e et dirig\u00e9e par une femme avec pour mission de changer la fa\u00e7on dont la Suisse boit.","canonical_url":"https:\/\/sundaysseltzer.com\/fr\/femme-entrepreneur-suisse\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":null,"og:locale":"fr_FR","og:site_name":"Sundays Hard Seltzer","og:type":"article","og:title":"Cracking the female entrepreneur code - 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\n\t\t\tHome<\/a>\n\t\t<\/span>\u00bb<\/span>\n\t\t\tCommunity<\/a>\n\t\t<\/span>\u00bb<\/span>\n\t\t\tCracking the female entrepreneur code\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/sundaysseltzer.com\/fr\/"},{"label":"Community","link":"https:\/\/sundaysseltzer.com\/fr\/category\/community\/"},{"label":"Cracking the female entrepreneur code","link":"https:\/\/sundaysseltzer.com\/fr\/femme-entrepreneur-suisse\/"}],"_links":{"self":[{"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/posts\/4035","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/comments?post=4035"}],"version-history":[{"count":0,"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/posts\/4035\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/media\/4049"}],"wp:attachment":[{"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/media?parent=4035"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/categories?post=4035"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sundaysseltzer.com\/fr\/wp-json\/wp\/v2\/tags?post=4035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}