{"id":3414,"date":"2020-11-17T12:58:51","date_gmt":"2020-11-17T12:58:51","guid":{"rendered":"https:\/\/sundaysseltzer.com\/?p=3414"},"modified":"2022-06-24T09:14:46","modified_gmt":"2022-06-24T09:14:46","slug":"hard-seltzer-founders","status":"publish","type":"post","link":"https:\/\/sundaysseltzer.com\/fr\/hard-seltzer-fondatrices\/","title":{"rendered":"Rencontrez les fondateurs passionn\u00e9s"},"content":{"rendered":"<p><i><span style=\"font-weight: 400;\">Des amis r\u00e9unis pour produire un Hard Seltzer \nrendant hommage \u00e0 leurs origines.<\/span><\/i><\/p>\n<p><b><i>Zurich 4<\/i><\/b><b><i>th<\/i><\/b><b><i> novembre 2020<\/i><\/b> <b>Le Sundays Hard Seltzer est en train de s\u2019imposer sur le march\u00e9 en plein expansion des eaux p\u00e9tillantes alcoolis\u00e9es. Pouss\u00e9s par leur d\u00e9sir de bien boire et de bien vivre, les amis \u00e0 l\u2019origine de Sundays ont cr\u00e9\u00e9 leur propre Hard Seltzer en s\u2019inspirant de la version am\u00e9ricaine du produit, en l\u2019am\u00e9liorant pour le march\u00e9 suisse. En partenariat avec des experts de Creative Food and Beverage, la pr\u00e9sidente <\/b><b>Katy Lee et ses associ\u00e9s ont cr\u00e9\u00e9 Sundays Hard Seltzer, un produit de qualit\u00e9 sup\u00e9rieure fabriqu\u00e9 en Suisse, avec une forte base \u00e9thique.<\/b><\/p>\n<div class=\"ast-oembed-container\" style=\"height: 100%;\"><iframe loading=\"lazy\" title=\"Hard Seltzer - Sundays. For Fun Days.\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/0VHKMt9uREs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Cette marque de boisson ind\u00e9pendante se concentre sur le d\u00e9veloppement d'eaux p\u00e9tillantes alcoolis\u00e9es savoureuses et l\u00e9g\u00e8rement aromatis\u00e9es, tout en restant fid\u00e8le aux valeurs fondamentales de responsabilit\u00e9, de durabilit\u00e9 et de vie saine.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tout a commenc\u00e9 lorsque des amis provenant de diff\u00e9rents pays et vivant \u00e0 Zurich se sont r\u00e9unis pour produire un Hard Seltzer rendant hommage \u00e0 leurs origines forg\u00e9es par l\u2019esprit surfeur de Santa Monica et l\u2019univers hipster de Brooklyn, tout en s\u2019assurant que le go\u00fbt l\u00e9ger et naturel de Sundays puisse s\u00e9duire les palais suisses. <\/span><span style=\"font-weight: 400;\">Cette start-up fait d\u00e9j\u00e0 beaucoup parler d'elle dans la Conf\u00e9d\u00e9ration, non seulement pour ses boissons rafra\u00eechissantes, mais aussi pour son engagement \u00e0 reverser une partie des b\u00e9n\u00e9fices pour soutenir des initiatives en faveur de l'eau propre et \u00e0 adopter un syst\u00e8me de production durable.\u00a0\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Quand on lui a demand\u00e9 ce qui diff\u00e9rencie le Sundays Hard Seltzer des autres eaux p\u00e9tillantes alcoolis\u00e9es, Katy Lee a r\u00e9pondu : <\/span><i><span style=\"font-weight: 400;\">\u00ab Nous avons toujours su que nous ne voulions pas simplement mettre un autre produit sur le march\u00e9. Nous voulions que nos Sundays refl\u00e8tent ce qui nous semble important dans la vie : des ingr\u00e9dients simples et de qualit\u00e9, une production locale, une prise de conscience et une reconnaissance de l'importance de la communaut\u00e9. Nous voulions que nos Sundays soient plus qu'une simple boisson, nous voulions construire une marque avec une \u00e2me. \u00bb<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Un plaisir responsable\u00a0\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Changer les habitudes helv\u00e9tiques en mati\u00e8re de boissons s'inscrit dans un objectif plus vaste : offrir une alternative amusante et rafra\u00eechissante \u00e0 l'alcool, pour favoriser un plaisir responsable. Cette attention est symbolis\u00e9e par son nom Sundays Hard Seltzer : le dimanche est une journ\u00e9e de plaisir et de relax, o\u00f9 l'on peut faire une pause, partager des moments et s\u2019amuser avec ses amis et sa famille.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Katy a expliqu\u00e9 :\u00a0 <\/span><i><span style=\"font-weight: 400;\">\u00ab Nous provenons de villes \u00e9nergiques et nous avons toujours ressenti la n\u00e9cessit\u00e9 de garder un jour pour nous, nos amis et nos proches, <\/span><\/i><i><span style=\"font-weight: 400;\">un jour pour \"se rafra\u00eechir\" et se donner de l'\u00e9nergie pour les jours ou les semaines \u00e0 venir. Nous avons cr\u00e9\u00e9 Sundays Hard Seltzer comme un compagnon qui nous accompagne dans tous ces moments. \u00bb\u00a0<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Con\u00e7u consciemment<\/b><\/p>\n<p><span style=\"font-weight: 400;\">D\u00e8s le d\u00e9part, il \u00e9tait important pour l'\u00e9quipe de cr\u00e9er une boisson qui soit produite au niveau local et qui ne contienne que trois ingr\u00e9dients simples et essentiels : de l'eau p\u00e9tillante suisse, des extraits naturels de fruits et de l'alcool ferment\u00e9. Con\u00e7u avec les partenaires Can Kalayci et Yves Heer de Creative Food and Beverage \u00e0 Berne, et produit dans le canton de Zurich, Sundays est suisse et fi\u00e8re de l\u2019\u00eatre. En reversant une partie des b\u00e9n\u00e9fices pour soutenir les initiatives en faveur de l'eau potable parrain\u00e9es par le WWF, cette start-up pense au bien-\u00eatre de la plan\u00e8te.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Katy ajoute:\u00a0 <\/span><i><span style=\"font-weight: 400;\">\u00ab En <\/span><\/i><i><span style=\"font-weight: 400;\">plus de nos initiatives actuelles, nous nous effor\u00e7ons de compenser 100 % des \u00e9missions de carbone d'ici 2021, et de conditionner la boisson dans des bouteilles en verre r\u00e9utilisables et des canettes en aluminium recyclables. Notre vision de la durabilit\u00e9 est globale et est bas\u00e9e sur nos exp\u00e9riences professionnelles respectives. \u00bb<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3415\" src=\"https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-334x500.jpg\" alt=\"Hard Seltzer Schweiz Sundays Fondateur\" width=\"334\" height=\"500\" srcset=\"https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-334x500.jpg 334w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-934x1400.jpg 934w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-267x400.jpg 267w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-768x1151.jpg 768w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-1025x1536.jpg 1025w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-1366x2048.jpg 1366w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-8x12.jpg 8w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-150x225.jpg 150w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-600x899.jpg 600w, https:\/\/sundaysseltzer.com\/wp-content\/uploads\/2020\/11\/Sundays-Hard-Seltzer-Founder-scaled.jpg 1708w\" sizes=\"auto, (max-width: 334px) 100vw, 334px\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Good friends come together to craft a hard seltzer that pays homage to their hometowns. Zurich, 4th November 2020 Sundays Hard Seltzer is establishing itself as the premium option in the rapidly growing hard seltzer market.\u00a0 Driven by a desire to both drink well and live well, Sundays\u2019 founding friends created their very own hard [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":3385,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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