{"id":5429,"date":"2021-10-11T14:39:38","date_gmt":"2021-10-11T14:39:38","guid":{"rendered":"https:\/\/sundaysseltzer.com\/?p=5429"},"modified":"2021-10-13T15:50:32","modified_gmt":"2021-10-13T15:50:32","slug":"overcoming-challenges-seizing-opportunities","status":"publish","type":"post","link":"https:\/\/sundaysseltzer.com\/de\/herausforderungen-meistern-chancen-nutzen\/","title":{"rendered":"Herausforderungen meistern & Chancen nutzen"},"content":{"rendered":"

Starke Partnerschaften und der Aufbau einer Gemeinschaft haben dazu beigetragen, die Herausforderungen inmitten der Pandemie zu meistern.<\/span><\/i> <\/i>Ein Jahr nach seiner ersten Produktion hat sich Sundays Hard Seltzer als Premium-Hard Selter der Schweiz etabliert. Angetrieben von dem Wunsch, gut zu trinken und gut zu leben, hat Sundays Erfolg gehabt, ein gehobenes, handwerkliches Produkt zu liefern, mit der Mission, Gutes zu tun.<\/p>\n

 <\/p>\n

Dieser Erfolg war jedoch alles andere als garantiert. Als eine der ersten Hard-Seltzer-Marken, die mitten in der Pandemie in der Schweiz lanciert wurde, stand das junge, unabh\u00e4ngige Unternehmen vor der doppelten Herausforderung, das Bewusstsein f\u00fcr eine neue Getr\u00e4nkekategorie zu schaffen, w\u00e4hrend der Hauptmarkt Gastronomie geschlossen wurde.\u00a0\u00a0<\/span><\/p>\n

 <\/p>\n

\u00dcber die Reise nachdenkend, kommentiert Sundays CEO Katy Lee:<\/span><\/p>\n

\u201eWir haben Sundays Hard Seltzer wahrscheinlich zum denkbar ung\u00fcnstigsten Zeitpunkt ins Leben gerufen \u2013 mitten in einer Pandemie, in die k\u00e4lteren Wintermonate, mit einem Markt, der nicht wusste, was Hard Seltzer ist, und einem Gastronomiebereich, der kurz vor der Schliessung stand.\u00a0\u00a0<\/span><\/i><\/p>\n

 <\/p>\n

Diese herausfordernden Zeiten haben uns jedoch tats\u00e4chlich geholfen, das Herz und die Seele der Marke zu entwickeln. Jeder in der Gastronomie litt darunter, daher war es wichtig, dass wir all unseren Partnern wirklich zuh\u00f6ren, um ihre Bed\u00fcrfnisse zu verstehen und herauszufinden, wie wir gemeinsam erfolgreich sein k\u00f6nnen. Wir wollten, dass Sundays mehr als nur eine Getr\u00e4nkemarke ist, dass es unsere lokale Gemeinschaft unterst\u00fctzt und dazu beitr\u00e4gt, die Welt ein bisschen besser zu machen.<\/span><\/i><\/p>\n

 <\/p>\n

Gemeinschaft aufbauen\u00a0<\/b><\/h3>\n

Von Anfang an war es dem Team wichtig, ein Produkt zu kreieren, das lokal in der Schweiz produziert wird.<\/span><\/p>\n

\u201eMit Sundays sahen wir eine Gelegenheit, nicht nur einen grossartig schmeckenden Hard Seltzer zu kreieren, sondern unserer Gemeinschaft durch die lokale Produktion etwas zur\u00fcckzugeben\u201c, <\/span><\/i>sagt Katy Lee. <\/span>\u00a0\u201eDies war w\u00e4hrend den Herausforderungen von Covid umso kritischer\u201c.<\/span><\/i><\/p>\n

 <\/p>\n

Wichtig war auch, dass Sundays Hard Seltzer mit gleichgesinnten Partnern zusammenarbeitet, die ihre Vision einer unterst\u00fctzenden, integrativen und hippen Gemeinschaft von Unternehmern und Start-ups teilen. <\/span><\/p>\n

Katy erw\u00e4hnt: \u201e<\/span>Von Anfang an wollten wir mit unseren Partnern eine Community rund um Sundays aufbauen, um Innovationen und den gemeinsamen Erfolg mit unseren Partnern, die das Produkt verkaufen, zu f\u00f6rdern.\u201c<\/span><\/i><\/p>\n

 <\/p>\n

Dominic Kummer, einer der Gr\u00fcnder von Mosaik, einer Berner Bar- und Restaurantgruppe, erkl\u00e4rt:Dominic Kummer, l'un des fondateurs de Mosaik, un groupe de bars et de restaurants bas\u00e9 \u00e0 Berne, explique :<\/span><\/p>\n

\u201eMit Sundays haben wir die M\u00f6glichkeit gesehen, mit einer jungen, unabh\u00e4ngigen Schweizer Marke zusammenzuarbeiten, die wirklich zu unseren Kunden passt. Ihre einzigartigen, gehobenen Hard Selters passen perfekt zu all unseren Bars und Restaurants.\u201c<\/span><\/i><\/p>\n

\"Sundays\"peter<\/p>\n

<\/h3>\n

Bewusst verarbeitet<\/b><\/h3>\n

Through its relationship with ClimatePartner auszugleichen.<\/a>, Sundays Hard Seltzer contributes to removing plastics from the world\u2019s oceans, while improving the lives of those who collect it at Plastic Bank.<\/span><\/p>\n

\u201e<\/span>Wir haben das Gl\u00fcck, die nat\u00fcrliche Sch\u00f6nheit und die reichhaltigen Ressourcen der Schweiz geniessen zu k\u00f6nnen, und daher war es f\u00fcr uns selbstverst\u00e4ndlich, im Rahmen unseres Engagements f\u00fcr die Herstellung klimaneutraler Produkte, Initiativen f\u00fcr sauberes Wasser zu unterst\u00fctzen\u201c<\/span><\/i>, kommentiert Katy.\u00a0 \u00a0<\/span>\u201e<\/span>Es besteht kein Zweifel, dass das vergangene Jahr eine Herausforderung war, aber wir sind stolz auf das, was wir in kurzer Zeit aufgebaut haben und freuen uns darauf, zu erleben, was das n\u00e4chste Jahr bringt<\/span><\/i>.\u201c<\/span><\/p>\n

\"Sundays<\/p>","protected":false},"excerpt":{"rendered":"

Strong partnerships and building a community helped overcome the challenges amidst the pandemic. One year after its first production run, Sundays Hard Seltzer has established itself as the premium Swiss hard seltzer. Driven by a desire to both drink well and live well, Sundays has found success delivering an elevated, craft product with a mission […]<\/p>\n","protected":false},"author":6,"featured_media":5430,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[118],"tags":[],"class_list":["post-5429","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\n","aioseo_head_json":{"title":"Herausforderungen meistern & Chancen nutzen - 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